Market intelligence framework library
The analytical frameworks that structure market intelligence — each adapted to run on evidence. Frameworks that classically need revenue data (market sizing, growth-share, pricing) are adapted to the visibility market — question volume, share of voice, citation coverage — or shipped as editable templates. Magrios never fabricates financial figures.
Strategic analysis
SWOT Analysis
Strengths, Weaknesses, Opportunities, Threats — the fastest way to structure a position.
Editable template
PESTLE Analysis
Political, Economic, Social, Technological, Legal, Environmental forces shaping a market.
Editable template
Porter's Five Forces
Rivalry, new entrants, substitutes, buyer power, supplier power — structural attractiveness.
Editable template
Value Chain Analysis
Where value is created and where it leaks, activity by activity.
Editable template
BCG Growth-Share Matrix
Stars, cash cows, question marks, dogs — adapted here to visibility, not revenue.
Visibility-adapted
Ansoff Matrix
Market penetration, development, product development, diversification.
Editable template
Market sizing
Customer & demand
Buyer Personas
Who is actually researching — grounded in the questions they ask.
Editable template
Jobs To Be Done
The progress a buyer is trying to make — expressed as their real questions.
Editable template
Market Segmentation
Divide the market by how buyers actually research, not just firmographics.
Editable template
Competitive intelligence
Competitive Positioning
Where you stand versus the companies buyers actually find.
Evidence-computed
Competitor Feature Matrix
A features grid — populated only with claims you can source.
Editable template
Pricing Comparison Matrix
Compare pricing — sourced to each vendor’s own page, never estimated.
Editable template
Market Landscape
The full cast of companies buyers meet — tracked and untracked.
Evidence-computed
Category Landscape
How a category is defined by the questions inside it.
Evidence-computed
AI visibility
Share of Voice
Your share of appearances across the questions that matter.
Visibility-adapted
AI Visibility Matrix
Presence mapped against importance, question by question.
Visibility-adapted
LLM Citation Coverage
Which pages get cited when buyers ask — and whether any are yours.
Visibility-adapted
Entity Coverage
Which companies and concepts the market associates with each question.
Visibility-adapted
Opportunity Prioritization
Rank what to fix next by evidence, whitespace, and impact.
Visibility-adapted
Frameworks are only as good as their inputs — run a real analysis to populate them with evidence, or learn the methodology behind them.